BPM Supreme
DJs and producers level up with next-gen technology
Challenge
Develop a dynamic, modular platform that allows DJs to stream or download music from a broad library of genres.
Our design system had to account for future feature releases and expansion, provide user-focused subscriptions, and enable fluidity and parity within the BPM platform so that users could enjoy a unified, responsive ecosystem.
Approach
Overhauling product sampling and discovery
Collaborating closely with Influensters product and brand teams, we completely reimagined the product and service experience from the ground up. During this phase, we identified features that were underutilized, redundant or causing friction. We focused the redesign on a simplified onboarding, improved product interaction, and unlock sampling opportunities.
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By integrating a stack of enhanced curation and interaction-driven features, we modernized and enlivened the product experience.