Five years of experience
While at Beyond, I led dozens of enterprise projects across Google’s 11 practice areas.
Working across SF, MXC, NYC and London, our team of 20+ creatives delivered learning platforms, internal tools and product marketing websites for Google and their sub brands like YouTube and Fitbit.
Evolved Design system
Google’s internal tools were built on dozens of antiquated design systems and needed a unified visual language. A Figma library was built as a single source of truth to give developers foundational components to evolve existing platforms and set the foundation for new initiatives.
Marketing Hub
Google marketing needed a central hub to make crucial information more accessible to all marketers and support creative excellence.
Inspired by feed-based websites, the content was updated daily and featured Google’s best marketing work, documentation and best practices.
How YouTube Works
YouTube is more than just videos and needed a place to message their core principles. The site explains how YouTube is monetized, and how they are ensureing content is safe for everyone. Each state showcases diverse creators and their impact on the local community.
REsults
Credits
